WBi offers an end-to-end service to help American and European clients set-up and launch in the UK market.
UK specific Marketing Strategy
WBi works with all clients to develop a roadmap for marketing activity in the UK market. The focus is on activities that will produce lead generation and introduction to new clients in a short time frame.
In our experience the most productive activities for a new entrant to the UK market are:
- Building a program of attendance at key trade fairs and exhibitions;
- Gaining speaker slots at target industry vertical conferences;
- Developing a clear content marketing strategy;
- Selective trade PR activity;
- Building an ongoing social media marketing program;
- Backed up by targeted email and telemarketing campaigns.
Clients
WBi works with a range of technology firms across the Software, Online Advertising, and Communications Technology sectors. We also work with Interactive Agencies and marketing services firms.
Client | Sector | Company HQ Location | ||
Arcaneo | Enterprise software | Toronto, Canada | ||
Explania | Online Advertising | Brussels, Belgium | ||
Instruxion | Animated video | Brussels, Belgium | ||
THA Group | B2B marketing | Paris, France / Munich, Germany | ||
Fifth Dimension | Interactive agency | London, UK | ||
Fifth Dimension | CMS Vendor | London, UK | ||
Together | Interactive agency | Nottingham, UK | ||
Rostrum | B2B PR firm | London, UK |